Asset bubbles? Champagne surpasses Big Tech and bitcoin in 2021

By Marc Jones LONDON (Reuters) – You might be tempted to pop corks if you’ve invested in vintage champagne this year – the most coveted bottles have outpaced every major financial market asset, from Big Tech to bitcoin. Online platforms that allow you to trade desirable wines, champagne and vintages, just like stocks or currencies, have seen record activity and extraordinary price movements this year.

Data from LiveTrade, which runs the “Bordeaux Index” of beverages, showed that champagne accounted for 15 of the 20 maximum price increases on the platform in 2021. The charge was led by Salon le Mesnil’s 2002 vintage, described by its producer as “captivating as a samurai sword”. It has risen more than 80% in value in 2021 on both LiveTrade and another Liv-ex wine platform, and is currently selling for about 11,700 pounds a bottle ($ 15,700).

That exceeds bitcoin’s 75% rise and is nearly five times the 18% earned by the NYFANG + TM stock index of Facebook, Amazon, Netflix, Google, Tesla, and Microsoft, which have driven global market gains from actions in recent times. Taittinger’s 2006 Comtes de Champagne also shone, along with the Krug 2002 and 1996 vintages, with price increases of over 70%

While Krug 2000, Bollinger La Grande Année 2007, Cristal Rosé 2008 and Dom Pérignon P2 2002 have experienced rises of 54%. -55%. LiveTrade CEO Matthew O’Connell said several factors had fueled a boom in fine wine trading this year: “from low interest rates and high levels of savings accumulated by the wealthy during numerous global lockdowns, to a growing focus on hard assets in the face of mounting inflationary pressures. ”

Champagne benefited earlier in the year as it was exempt from the 25% US tariffs imposed on European wines by the US administration of Donald Trump, which were then suspended shortly after Joe Biden took office.

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